Appy days! Our brand new app, which we’ve developed with the lovely people at Marmalade on Toast, made its debut at the 2016 festival.
The app is a treasure hunt game and is web-based, so no downloading needed. (Importantly, it is ONLY live during the festival, so can’t be accessed before or after the event.)
You select your preferred wine style. Then you have to find and rate six wines of that type around the festival, generated at random by the app. Users can win prizes at any time – and you also get sent the list of wines you rated by email after the festival (so no more racking of brains the next day to remember your favourites!) You can play any number of times.
It’s based on the ever-popular Follow Your Taste scheme unique to Wine Festival Winchester. This system breaks wine down into seven basic style categories, each with its own colour and strap line. All bottles at the festival sport colour-coded neck tags indicative of their style so you can experiment with confidence based on which style(s) you personally prefer. And now it’s also the starting point for this fun new app too!
We’re always on the lookout for ways to make the festival more fun – as well as more user-friendly. The 2016 festival was a trial run for the app and we look forward to refining it following feedback.
Tickets £30 per person